i know i’m probably the last person on earth to have heard of them, but ever since i discovered online retailer frontrowshop, i’ve been having a bit of a love affair. i keep browsing through the new arrivals and scrolling through the archives, tempting myself with all of their cool clothes. my internal monologue turns into the voice of doge as i find myself thinking, “wow. so fashion.” and then add everything to my favorites list.

these are few of my current favorite items (i have the denim dress below and this pair of white wide leg jeans; and that dusty pink trench below is in two parts so you can wear it as a cropped jacket!!!), but my picks aren’t really representative of the entire scope of their selection. they have a lot more statement pieces and on-trend styles, i’m just a sucker for minimalist looks these days.